The conference season is upon us and companies around the world are going to be descending on San Francisco, Los Angeles, Las Vegas, and Cologne soon. Some folks may not know this but there is actual business that goes on at these shows. I’m serious! It’s not all just developer rants, free swag, and beer...
There is a conference just around the corner and everyone is starting to turn their attention to where it’s being held. Conferences and conventions in general are an effective and exhilarating way to network with people who share your goals, or are willing to pay you to make their goals a reality. We have..
The show is over and you’ve caught up on some of your sleep. Like many others leaving the conference, you probably feel as if the show went wonderfully and you are on top of the world. Today we’re going to walk you through how you deal with putting yourself in the best position to do..
Disability is a mismatch between a person and their environment, resulting in barriers performing day-to-day tasks, including gaming. These barriers are often unnecessary. Accessibility simply means avoiding those unnecessary barriers. This often means reinforcing how information is communicated, and offering players some flexibility, both of which often translate into a better experience for all players...
Justin Booth-Clibborn, chief marketing officer of Psyop, explains why developers need to look beyond performance-based ads and the CPI model. “This device isn’t a spaceship. It’s a time machine,” Don Draper intones as he clicks through pictures of his life on a Kodak projector. The emotion in the room is thick. As the presentation..
While VR games are a little newer on the scene than the AR games we’ve been playing for a couple of years, there are already a number of publishing companies investing in the space. We’ve put together a list of (nearly) 80 companies that we have seen involved in this space already or quickly moving..
The year is winding down and we want to make sure we’re working with the industry in a way that helps us all. Plus, VR sets are awesome and someone needs one under the tree this year! If you can spend five minutes answering a few questions about your development studio we’ll do a drawing..
What is this? Yes that’s right everyone. The Powell Group is proud to announce new PlayStation 4 themes. The above is just a sample of some of the themes we have released. You can find them all at the Sony site. You can also click on each..
Hey Everyone! We’re going to be gaming for the kids over the next few weeks culminating in (hopefully) a 24 hour run on November 8th! Duke Children’s Hospital in Durham treats thousands of children each year, regardless of their family’s ability to pay thanks to help in part from the Children’s Miracle Network. These kids..
Collectively, we have over 100 years’ experience in all facets on the video game industry. The powell Group is able to leverage that experience into an exceptional network of experienced partners, advisors and service providers to tackle and go-to-market challenge our clients might face. Jay, our founder, would like to hear from you!